Digital Marketing

google analytics 4, universal analytics,

Breaking It Down: Google Analytics 4 vs Universal Analytics

Universal Analytics is the new Google Analytics. It was released in late 2013 and provides a number of enhancements over the older Google Analytics code. These enhancements include the use of User IDs, Enhanced Ecommerce, and Demographics and Interests reporting. What Is Google Analytics 4? Google Analytics is a powerful tool that can provide website …

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Your Go-to Guide to Find the Right Digital Partner in UAE,delimp.com

Your Go-to Guide to Find the Right Digital Partner in UAE

“Marketing is no longer about the stuff that you make, but about the stories you tell,” rightly said Seth Godin, a bestselling author, and blogger. But how does a brand tell its story in an age where everything is digital and most importantly, in a market as intense as UAE where people rely significantly on …

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